Founded in 2005.
At the core of everything we do is an unwavering commitment to advancing our clients’ business objectives. We support brands through a broad array of services ranging from public relations, content and brand platform development to strategic partnerships and business development strategy.
Who We Are.
About Bill Daddi
A brand communications and promotions veteran with more than 30 years experience, Bill Daddi has specialized in building equity and demand for brands from companies such as Cotton Incorporated, P&G, Limited Brands, Johnson & Johnson, KAO Corporation, Sears, Kmart, Bacardi USA, Bristol-Myers Squibb and many others.
Prior to forming Daddi Brand Communications in 2005, Bill was president of Belsito & Company, a healthcare and consumer marketing agency.
He is a former senior vice president and head of the national consumer practice for Euro RSCG Magnet, where he oversaw promotion programs for a wide range of clients including Johnson & Johnson, McDonald’s, Bacardi USA and Allied Domecq.
He also served as managing director for Lippe Taylor, where he conducted marketing outreach programs conducted on behalf of clients including Procter & Gamble, KAO, Johnson & Johnson, Bristol-Myers Squibb, Bath & Body Works, Sears and Kmart.
He has been a principal with The Dilenschneider Group, a communications consulting firm and served as director of communications for Cotton Incorporated.
Bill began his career as a journalist, holding positions with a variety of news organizations including CNN, WPIX-TV News, The McNeil/Lehrer Report, American Baby Magazine and Consumer Electronics Monthly.
Laura Pesin Eder